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April09

Forget scripts. Authenticity drives real estate marketing results

Expert Meriam Mellal says that as trust becomes harder to earn, authenticity becomes agents' most valuable marketing asset.

April09

My move-up moment: Raising your hand to lead

Taking on the challenges of leadership makes you a real estate professional instead of a real estate participant, Sean Shariati writes.

April09

After years of powering real estate, the MLS faces its biggest challenge

Cooperation among brokers in a shared marketplace remains one of the most powerful ideas the real estate industry has developed, broker-owner Dennis Norman writes.

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